Oh, personalized esports really amps things up. It feels like you're not just a spectator but an integral part of the action. It pulls you in and makes everything way more immersive.

— 34-year-old male game developer from Seattle, WA, with a strong interest in analyzing how major franchises like Activision's influence game design and player engagement.

Live events are like the cherry on top! They create a buzz and make gaming feel like a community celebration. I love the energy and the social connections they foster.

— 34-year-old male game developer from Seattle, WA, with a strong interest in analyzing how major franchises like Activision's influence game design and player engagement.

Early access can be a double-edged sword. It’s cool to play games before they fully launch, but it's often buggy and unfinished. It’s like paying to be a beta tester without real benefits.

— 26-year-old male virtual reality gamer from Las Vegas, NV, who seeks the most immersive gaming experiences available.

Rewards like exclusive skins or even chances to playtest new games would keep me ultra-motivated!

— 18-year-old female aspiring esports athlete from New York, NY, who follows competitive gaming closely and is inspired by the success stories within Activision's gaming community.

For exclusive rewards, limited edition skins or gear are pretty exciting. But they should offer more than just cosmetic changes. Maybe some functional advantages too.

— 21-year-old female esports enthusiast from Los Angeles, CA, who enjoys participating in online tournaments and watching live events.

Well, their franchises are pretty monumental. I think they set high benchmarks in game design and storytelling, impacting both developers and players alike. Everyone seems to be trying to mimic their success, don't you think?

— 34-year-old male game developer from Seattle, WA, with a strong interest in analyzing how major franchises like Activision's influence game design and player engagement.