Oh, definitely the durability and weather resistance of Away's luggage. I'm a travel blogger from Charleston, SC, and I need luggage that can withstand all sorts of weather conditions. It's the peace of mind that really transforms my travel experience.

— 43-year-old female travel blogger from Charleston, SC, who prioritizes luggage durability and weather resistance.

The benefits are numerous! For starters, the 360-degree spinner wheels make navigating through airports a breeze. I've never had a smoother roll with any other luggage. Also, the compression system inside the bag means I can pack more efficiently, which is crucial when you're living out of a carry-on. And let's not forget the TSA-approved lock that gives me peace of mind knowing my stuff is secure.

— 25-year-old female digital nomad from Austin, TX, who frequently travels with carry-on luggage and values portability.

Absolutely, personalized travel tools would be amazing. Like, if Away could offer tools tailored for outdoor enthusiasts, that would be a game-changer. And rewards? Yeah, that would definitely make me feel more connected to the brand. Maybe something like points for each trip that could be redeemed for gear or exclusive experiences.

— 34-year-old male outdoor enthusiast from Bend, OR, who needs rugged luggage for camping and off-road trips.

Oh, absolutely! Personalized travel tools like pet-friendly travel guides or apps would be amazing. And exclusive rewards that could be used towards pet-related travel expenses would definitely make me feel more valued and connected to the Away brand.

— 37-year-old female pet owner from Atlanta, GA, who wants luggage with compartments for traveling with pets.

A better packing system, for starters. Something modular that can adapt to different trip lengths and types. Also, an app that helps us track our luggage in real-time would be great. We've had enough stress with lost luggage to last a lifetime.

— 46-year-old couple from Phoenix, AZ, who frequently travel for both business and recreation, prioritizing adaptable luggage.

Rewards like discounts on outdoor gear or exclusive access to new products before they hit the market would definitely make me feel valued. Maybe even special events or trips where I could test new Away products in real outdoor settings.

— 34-year-old male outdoor enthusiast from Bend, OR, who needs rugged luggage for camping and off-road trips.

I'd love to see Away introduce modular luggage components. For instance, interchangeable compartments that I could customize based on whether I'm traveling for work or leisure. Additionally, a service where Away could ship my luggage directly to my hotel or next destination would be a game-changer for my busy schedule.

— 40-year-old male entrepreneur from Chicago, IL, who needs adaptable luggage for combining work and leisure trips.