Sound quality and performance drive 29% of customer loyalty to Bose.
Look, it's simple. Better sound quality consistency, enhanced personalized sound calibration, more robust build for travel, exclusive previews, and top-notch customer service. If Bose covers these bases, they could definitely turn me into a loyal customer. Right now, they're just missing the mark on some of these aspects.
— 39-year-old male DJ from Miami, FL, who uses top-tier audio equipment for live performances.