Ghia's trying too hard to be different with their drinks. The flavors are just weird and not that appealing to me.

— 31-year-old female PR specialist from Las Vegas, NV, who seeks exclusive and trendy beverage events.

Well, I’m not entirely convinced they're redefining anything. I mean, sure, they’ve got a unique niche, but everything feels so niche! Like, it’s not something you’d see everyone embracing. They need to get out of their specialty bubble a bit more, in my opinion.

— 48-year-old male chef from Houston, TX, who enjoys discovering and experimenting with innovative beverages.

Their flavors? Ugh, they're hit or miss. The lime and salt one was interesting, but the others? Not so much. I expected more from a brand that's all about being 'innovative'. It's like they're trying too hard to stand out with flavors that don't always blend well. I guess I'm just not impressed.

— 32-year-old female wellness influencer from Los Angeles, CA, who is engaged with digital brand stories and health-centric products.

Their flavors are unique, I'll give them that. But unique doesn't always mean better. I've tasted so many exclusive beverages, and while Ghia's flavors are different, they don't excite me as much as I'd hoped. It's like they're trying too hard to be different without really hitting the mark.

— 45-year-old male business executive from San Francisco, CA, who enjoys premium tasting events and exclusive beverage experiences.

The health-focused ingredients are what drew me to Ghia in the first place. But, ugh, it's frustrating because while they talk a big game about health, the actual impact on wellness feels minimal. I wish they'd be more transparent about the benefits and maybe include some more potent health-boosting ingredients. It's just not living up to the hype, you know?

— 27-year-old male pharmacist from Philadelphia, PA, who seeks out beverage options that promote health and wellness.

The health-focused ingredients are what drew me to Ghia in the first place. But, ugh, it's frustrating because while they talk a big game about health, the actual impact on wellness feels minimal. I wish they'd be more transparent about the benefits and maybe include some more potent health-boosting ingredients. It's just not living up to the hype, you know?

— 27-year-old male pharmacist from Philadelphia, PA, who seeks out beverage options that promote health and wellness.

The brand story... hmm, it’s a bit difficult to connect with. Maybe it's because it feels kind of highbrow and exclusive. It doesn't speak to everyone, including me, and that's a problem for wider appeal.

— 48-year-old male chef from Houston, TX, who enjoys discovering and experimenting with innovative beverages.

Their story is pretty cool. It's all about mindfulness and taking a break from alcohol, which I can relate to, especially after long blogging sessions. It feels like they're speaking directly to people like me who want to enjoy life but also stay healthy.

— 29-year-old female foodie blogger from Atlanta, GA, interested in discovering and reviewing fresh beverage trends.

Personalized subscriptions? I'm not sure. It sounds nice in theory, but I'd need to see what they're offering. If it's just the same old flavors with a different label, then no thanks. But if they're actually tailoring it to my tastes and health goals, then maybe. It's all about the details.

— 32-year-old female wellness influencer from Los Angeles, CA, who is engaged with digital brand stories and health-centric products.

Personalized subscriptions? I'm not sure. It sounds nice in theory, but I'd need to see what they're offering. If it's just the same old flavors with a different label, then no thanks. But if they're actually tailoring it to my tastes and health goals, then maybe. It's all about the details.

— 32-year-old female wellness influencer from Los Angeles, CA, who is engaged with digital brand stories and health-centric products.

I'd love to see more interactive content, like virtual mixology classes or live Q&A sessions with their flavor creators. It would be cool to engage with the brand in real-time.

— 29-year-old female foodie blogger from Atlanta, GA, interested in discovering and reviewing fresh beverage trends.

Hmm, maybe a loyalty program where you earn points for trying new products or attending events. Also, maybe some kind of community platform where Ghia enthusiasts can share recipes and experiences.

— 29-year-old female foodie blogger from Atlanta, GA, interested in discovering and reviewing fresh beverage trends.

To enhance brand loyalty, Ghia really needs to focus on the quality of their product. I'm tired of companies that just throw events or apps at you without improving what's in the bottle. They need to be more transparent about their health benefits, maybe include more potent health ingredients, and actually listen to customer feedback. It's frustrating when companies don't seem to care about what their customers really want.

— 27-year-old male pharmacist from Philadelphia, PA, who seeks out beverage options that promote health and wellness.