Honestly, not much. I've seen too many companies tout their ethics without real action. L'Oréal's efforts seem more like PR stunts to me. I mean, how can you trust a company that's been caught up in animal testing controversies and questionable labor practices? It's frustrating to see them claim to be ethical when their actions say otherwise.

— 42-year-old female executive from Raleigh, NC, leading corporate initiatives on sustainability.

It's really disappointing. I used to look up to L'Oréal as a leader in the beauty industry, but now I see them as just another company trying to capitalize on the sustainability trend without fully committing to it. It's made me more cautious about supporting them or recommending their products to my followers.

— 27-year-old female eco-influencer from Denver, CO, who raises awareness about sustainable beauty.

Their skincare products? They're fine, I guess. But knowing what I know about their ethics, it's hard to enjoy them. I mean, they have some innovative formulas, but it's overshadowed by my distrust. I've used some of their anti-aging lines, and they do work, but there's always that nagging feeling in the back of my mind about where the ingredients come from and how they're sourced.

— 42-year-old female executive from Raleigh, NC, leading corporate initiatives on sustainability.

If L'Oréal were a pioneering scientist, I could see them developing fully sustainable, biodegradable packaging for all their products. Also, they might create personalized skincare solutions that adapt to individual skin microbiomes without any animal testing involved. That would be a game-changer in the beauty industry.

— 35-year-old female vegan chef from San Diego, CA, who uses only ethical beauty products.

Their leadership in innovation? I feel like they could do so much more. They've got the resources and the platform, but it seems like they're more focused on profits than on leading the charge for real change. It's disappointing because they could be setting the standard for the industry, but they're not.

— 33-year-old male fashion model from Dallas, TX, who emphasizes eco-friendly beauty routines.

L'Oréal's sustainability efforts are, in my opinion, more about public image than real change. They talk a good game about reducing their environmental impact, but their actions don't always match their words. It's frustrating to see them not taking more concrete steps towards sustainability.

— 40-year-old female ethics professor from Ann Arbor, MI, who focuses on corporate social responsibility in brands.