Paramount+ subscribers share their nostalgia
85% of subscribers feel positive about nostalgia-inspired content on Paramount+.
I think it's great. It’s like they've bottled nostalgia and delivered it straight to my living room. It's refreshing to relive those old memories, kind of like catching up with an old friend.
— 56 years old male entrepreneur from Denver who loves Paramount+ products.
65% of participants prefer Star Trek for nostalgia content on Paramount+.
I absolutely love watching 'Star Trek.' It brings back the days when I'd sit with my dad, glued to the TV. It’s a sentimental journey every time I watch it. Plus, the themes still resonate with today's world.
— 56 years old male entrepreneur from Denver who loves Paramount+ products.
85% of subscribers express positive feelings about Paramount+'s exclusive franchises.
Honestly, I think they're fantastic. They offer unique content that other platforms don't have, which makes it super appealing and worth subscribing to.
— 22 years old non-binary business owner from Miami who loves Paramount+ products.
35% of subscribers associate Paramount+ with family activities
It would remind me of those weekends spent at home, watching suspense thrillers with my family. The anticipation, the jump scares, the discussions afterwards about what we thought would happen next. Paramount+ as a friend would be like sitting down with someone who knows exactly what you need to feel that thrill again.
— 46-year-old female from Philadelphia, PA, who has nostalgic ties to the network's early suspense and thriller genres.
45% of subscribers find enjoyment through comfort and relaxation from nostalgia content.
It’s like a warm hug from the past, adding an emotional layer to the usual watching experience.
— 24 years old female frequent traveler from Austin, TX
57% of viewers choose content influenced by nostalgic memories
I tend to lean towards shows that are familiar and comforting. These memories serve as a guide to what I choose to watch—something that brings joy and feels like home.
— 56 years old male entrepreneur from Denver who loves Paramount+ products.
Almost all subscribers perceive Paramount+ nostalgia content as high-value.
Absolutely worth it. For someone like me, it's invaluable.
— 50 years old female frequent traveler from Seattle who loves Paramount+ products.
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68% suggest behind-the-scenes content for enhancing nostalgic appeal
Maybe they could add more trivia or behind-the-scenes content for classics. That’d make it even more engaging for us nostalgic viewers!
— 54 years old female college student from Boston, MA
75% of respondents view Paramount+ as dependable
I'd say reliable, comforting, and fun. It’s like a timeless portal back to some great memories.
— 35 years old female fitness enthusiast from Austin, TX
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