Safety is incredibly important to me, especially with kids. I wouldn't compromise on that.

— 40 years old female family-oriented parent from San Francisco, CA

Definitely! It's like having an adventure buddy. The AWD feature gets me to all those remote trails with ease.

— 23 years old female fitness enthusiast from Phoenix, AZ

Subaru is my trusty steed for those adventures. It's not just about getting from point A to B; it's about the journey. The space in the back for gear, the reliability on rough roads, and the fact that I can camp in it if I need to - it's all part of the adventure. But I wish they'd step up their game even more with eco-friendly initiatives.

— 46-year-old male environmentalist from San Francisco, CA, who appreciates Subaru's efforts in reducing emissions.

I feel a deep sense of trust and excitement. It's more than just a car; it's been a constant through various phases of my life.

— 35 years old non-binary content creator from Chicago who loves Subaru products.